Facebook is working on releasing a brand-new ‘Creator Studio’ app exclusively for Instagram users. Social media industry consultants & commentators are waiting to see what this exclusive studio creator has to offer.
Facebook is testing new font styles for posts on the newsfeed. Facebook users would now be able to use a range of text effects while updating posts on their newsfeed.
Until now, YouTube solely relied on engagement criteria like the number of views, comments and likes for measuring the success of the video. It's not yet known how YouTube will measure the content quality but reports state that YouTube is working on introducing two new metrics soon.
A researcher & tech blogger noticed a new feature within Facebook’s app which indicated that Facebook might have plans to integrate the Messenger with the main app.
The company announced via a blog post that the single ad relevance score would no longer be available after 30th April.
Professional networking giant, LinkedIn has come up with a new change in privacy settings that is sure to cause a ripple among marketers and lead generation experts. Under this change, it now prevents others from exporting your email address from the site.
Facebook is making small yet definite changes as per the shifting business landscape and evolving customer preferences.
Facebook has launched a beta version to bolster its own site analytics capabilities. It has also rolled out Instagram analytics for marketers to test their ad efficacy.
In order to improve its efficacy, the social media giant has now launched a new Attribution Dashboard. Re-christened simply as Facebook Attribution, the new ad measurement tool aims to provide more insights to ensure precise attribution for better ROI on marketing campaigns.
Facebook is coming up with new ways to reignite the efficacy of its existing applications. Towards this, it has now renamed its Camera Effects to 'Spark AR'.