Solutions
Creative
Programmatic
The outcome
Incremental leads
Lower cost per lead
Better CPL
Better CTR
Maturity improved
HDFC Life filled the BCG digital maturity model and found out that they were in Connected segment. Following recommendations were implemented to move to Multi moment stage
Audiences- GA360 prospecting and remarketing
Automation- Custom bidding with GA goals
Attribution-Last click to custom DDA, impact of DV360 display on paid and organic search, DV Search correlation, ADH
Ads and Assets Chatbot and Video Action Campaigns
Access: Connected TV, pDOOH, PG with OTT
Shared a roadmap based on 5As to improve maturity by focusing on right media buying and measurement
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This serves as a public notice to raise awareness regarding the misuse of Logicserve Digital Private Limited’s (LS Digital) identity. It has come to our attention that certain individuals/entities are engaging in fraudulent activities by falsely representing themselves as employees, representatives, or agents of LS Digital. These perpetrators aim to exploit and deceive prospective job seekers by illegitimately offering employment opportunities through various online platforms such as [Telegram, WhatsApp, LinkedIn and other websites]. We understand that they are also reaching out to people via telephone calls, issuing counterfeit offer letters, conducting fake interviews and requesting financial deposits into specific bank accounts. We encourage the public to exercise caution and verify any such communications to ensure authenticity.
Please note that LS Digital never solicits any form of payment from prospective job seekers or candidates seeking employment opportunities and does not authorize any individual to collect money or enter into any monetary arrangements in exchange for job placements within the organization.
Our human resources/recruitment team exclusively corresponds through email addresses with the domain [LSDIGITAL.COM]. If you receive any communication from any other domain or through a generic email ID ending with Gmail/Yahoo domain regarding a job offer or interview call, exercise vigilance, as it may indicate a potential scam.
In the event that you believe you have fallen victim to recruitment fraud, we urge you to promptly report the incident to law enforcement agencies.