News : India’s online spend may rise by eight fold shares a report by Forrester

By admin

  • March 11, 2014,

Mobile shopping growth_LogicNews

A recent report published by Forrester shared that India’s online spend might increase up to $16bn by 2018. This will be an eight-fold increase from 2013. With every sixth person from the entire 1.28 bn, this is a possibility.

Notable facts and figures :

  • 16% are online users out of which 14% are online buyers
  • Mobile commerce accounted 10%-15% of online retail transactions
  • Relative absence of organised retail in Tier 2 and Tier 3 cities give online portals a ripe opportunity to reach out

LogicSpeak :

This is good news for e-commerce portals and those willing to shop online. This additionally, is a good news for coupon code publishers as well. With rise in shopping, every buyer will want to look for discounts and deals which will support their purchase.

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