Weekend Digital Media Round-Up: Google Adds New AI Tool to Help Maximize Video Ad Performance, Amazon sellers can now use AI to write product titles, descriptions and listing details, Google Is Adding a New Useful Feature That Helps Find Your and Others’ Lost Devices & More…

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  • September 16, 2023,

1.Google Adds New AI Tool to Help Maximize Video Ad Performance

Google has added a new AI tool to help optimize your video ad performance called “Creative Guidance”. [Source: Social Media Today]

2. Amazon sellers can now use AI to write product titles, descriptions and listing details

The new technology aims to alleviate the workload of brands by streamlining the product listing creation process into one step. [Source: Search Engine Land]

3. Google Is Adding a New Useful Feature That Helps Find Your and Others’ Lost Devices

Google’s rolling out more settings that put out a choice of how any device that’s lost would be retrieved. [Source: Digital Information World]

4. Threads launches Keyword search in India, US, and some Spanish-speaking countries

Instagram CEO Adam Mosseri announces Threads keyword search in India, Argentina, Mexico, and more countries on his broadcast channel. [Source: Social Samosa]

5. Pinterest Unveils New Ad Tools and Creative Options at Pinterest Presents Event

Pinterest held its annual “Pinterest Presents” advertiser event, in which it showcased a range of new ad products and display options, including Showcase ads, a new ad creation option, “Collages” for Pins, and more. [Source: Social Media Today]

6. Apple May Not Have Mentioned It but The New iPhone 15 Is Based Majorly On AI

Apple spent a lot of time talking at its iPhone 15 launch event about the features of its products that use artificial intelligence, even if it didn’t mention AI by name. [Source: Digital Information World]

7. YouTube to drop some ad controls for creators

Creators won’t be able to select which ad format to use as ad controls for pre-roll, post-roll, skippable, and non-skippable ads will be dropped by YouTube. [Source: Social Samosa]

8. Meta’s Horizon Worlds is rolling out on web and mobile

Meta has announced to bring its social virtual reality (VR) app Horizon Worlds to web and mobile in early access for some users. [Source: TechCrunch]

9. LinkedIn Gains MRC Accreditation on Several Key Ad Metrics

LinkedIn has gained an extra level of assurance for advertisers, with the Media Ratings Council (MRC) granting accreditation on several of LinkedIn’s display ad metrics. [Source: Social Media Today]

10. WhatsApp Channels officially rolls out in India; here’s how you can use it

Meta CEO Mark Zuckerberg announces the launch of WhatsApp Channels in India and more than 150 countries with plans to make the feature the most private broadcast channel. [Source: Social Samosa]

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