Beyond Text Based Pay Per Click Advertisements

By Prasad Shejale

  • March 31, 2008,

As per the new data the number of users clicking on Google’s Pay Per Click advertisements is declining. So what are the other alternatives that all those who want to sell their products / services )and / or) enhance Brand using internet as an option.

Following three options are worth looking into:

Audio Advertisements / Video Advertisements : These go much beyond the standard text based clicks. In case of a right enticing Audio / Video ads the prospect can really be allured to get to the website

Word of Mouth Advertisements: Very useful but a good Social Networking can really do wonders

Business to business Search Engines : These are alternatives beyond Google , Yahoo, MSN. These search engines are vertically focused and users tend to visit and believe in them

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