Increase Click Through Ratio

By Prasad Shejale

  • March 31, 2008,

As per one of the news item and study conducted; if you display pay pal logo on your Yahoo Yahoo! Search Marketing ads then the possibility of Click Through Ratio going up is high.

In case you are using Pay Pal for processing your online sales then Pay Pal allows use of logo. You can show the ads with logo. It in turn helps increase the CTR.

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