1.Meta enhances content policy with ‘Made with AI’ labelling
Meta aims to broaden the scope of its current policy by labeling more video, audio, and image content as AI-generated. These labels will be applied when users disclose the use of AI tools or when Meta detects standard AI image indicators. [Source: Social Samosa]
2. Contextual-driven campaigns on YouTube drive 28% more attention than industry benchmarks
A newly-released study shows brand suitable and contextually-delivered advertising with Channel Factory delivers on average, 28% more attention than industry wide benchmarks according to leading attention measurement platform Playground xyz. [Source: Marketing Tech News]
3. Importance of mobile SEO in evolving digital landscape
Increasing reliance on mobile technology necessitates the need for web designers and SEO professionals to prioritize adapting websites to mobile-friendliness and user-centric functionalities. [Source: Digital Marketing News]
4. Data-Driven Digital Advertising Isn’t Going Anywhere—It’s Evolving
Data-Driven Digital Advertising is indeed undergoing a transformation, but it’s not disappearing—it’s evolving. The mechanics of targeting and measurement will adapt, but their importance remains steadfast. [Source: Adweek]
5. Beyond the hype: Enterprises embrace Gen AI as key enabler for growth
According to a survey conducted by Writer, nearly all CIOs and tech decision-makers say they expect AI to be a “key enabler” for their companies. This is a sign that businesses have moved on from speculating about the technology’s impact and now embrace and trust it. [Source: Venture Beat]
55% of organizations will incorporate AI security tools this year. C-suites are largely behind that push, as confirmed by 82% of respondents. [Source: Venture Beat]
7. Google’s CEO On What Search Will Be Like In 10 Years
Google and Alphabet’s CEO Sundar Pichai sat down for a discussion on AI that inevitably focused on the future of search. He explained his search and the role of websites, insisting that the only thing different is the technology. [Source: Search Engine Land]
8. Google explains why Ad Strength is ‘so important’ as it addresses industry concerns
The diagnostic tool, touted by the search engine as an effective way to assist marketers in creating better ads, has faced harsh criticism, with some labelling it a “waste of time.” [Source: Search Engine Land]
9. LinkedIn Shares 7 Insights for Powerful Online Engagement
LinkedIn shared insights with Search Engine Journal about how to effectively plan and rolled out new features based on their experience planning and rolling out new AI features. [Source: Search Engine Journal]
10. Top 5 Vertex AI advancements revealed at Google Cloud Next
Thomas Kurian, the CEO of Google Cloud, touched on a range of aspects in his keynote, starting from new AI hardware and expanded integration of Gemini to upgrades for the models at play. [Source: Venture Beat]
