What aspect of content keeps you interested in the same?
Here’s a look at last week’s results where we asked users about the duration of promotional videos they generally prefer to watch.
- As you can see, most of the respondents (30%) said that they watch promotional videos upto 5 seconds and within 15 seconds to 1 minute, followed by those (26%) who watch them upto 15 seconds. Few of them (14%) watch these kinds of videos upto 3 seconds.
- Brands can increase awareness, connect with their customers in an engaging way and tell a story through their promotional videos that attract the consumers and achieve the campaign goals.
- Brands needs to focus on creating short yet compelling promotional videos that captivate audiences, inspire action and drive results. Content should be created in a way that they keep the customers interested in what they want to share and also win their confidence.
