Weekend Digital Media Round-Up: Google Cloud Launches New AI Tools for Retailers, ChatGPT to support digital experience analytics, Meta Launches Centralized Data Privacy and Ad Targeting Controls & More…

By LS Digital News Desk

  • January 21, 2023,

1.Google Cloud Launches New AI Tools for Retailers

Google Cloud is launching four new and updated AI tools to provide customers with a smoother online shopping experience and assist retailers with in-store inventory management. [Source: Search Engine Journal]

2. ChatGPT to support digital experience analytics

Digital experience analytics platform Glassbox has announced that it will integrate ChatGPT with its digital experience analytics platform. This will allow users to gain insights by asking questions in their native language and having ChatGPT respond. [Source: MarTech]

3. Meta Launches Centralized Data Privacy and Ad Targeting Controls for Facebook, IG and Messenger

Meta has announced a new update for its Accounts Center tool, which will make it much easier to manage your privacy settings across Facebook, Messenger and Instagram in one place. [Source: Social Media Today]

4. Podcast videos are taking over the place of audio ones

Podcasts, apps like audible, and Spotify come to our minds where speakers talk to people or just talk because they are meant for hearing only. Well, a new type of Podcast is also making its place, Video Podcasts. [Source: Digital Information World]

5. Twitter Launches Updated Tweet View Count Display

Twitter has updated its new view count display on tweets, which Twitter chief Elon Musk believes could be a good way to encourage more Twitter users to engage in the tweet conversation. [Source: Social Media Today]

6. Apple Ad Network Gives Marketers A New Opportunity

Apple’s ad network is making waves. Generally known for consumer products, Apple is placing greater emphasis on prioritizing its services category, which includes search ads in the App Store. [Source: Search Engine Journal]

7. Meta Will Now Enable You to Connect Your Heart Rate Monitor to its VR App

Meta’s adding a new heart-rate tracking element to its Quest VR headsets, which will enable you to synch your heart rate monitor with the app to track your response to various VR experiences. [Source: Social Media Today]

8. Microsoft Announces Store Ads & Other Updates

Microsoft published its newest round of advertising product updates today. Among the top updates is the launch of Microsoft Store Ads on desktop devices. [Source: Search Engine Journal]

9. Instagram Adds New ‘Quiet Mode’ to Help Users Take Breaks, Extra Manual Controls for Recommendations

Instagram’s adding more ways for users to control their in-app experience, with new tools that better enable you to take a break from the app, and options to manage what you’re shown in content recommendations. [Source: Social Media Today]

10. New Performance Max experiments have just rolled out

You can now test Performance Max updates in your account and monitor results before applying the changes. [Source: Search Engine Land]

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