Several people have recently reported seeing double featured snippets in Google search results. A double featured snippet is a featured snippet with a second featured snippet beneath it. This arrangement effectively shows information from two websites and advertising in the space normally showing ten websites. [Source: Search Engine Journal]
Instagram rolled out a new hashtag search API on Wednesday that allows businesses to search for up to 30 hashtags within a seven-day period. The new hashtag search API will replace the hashtag search feature that is currently part of the Instagram Platform API. [Source: Marketing Land]
WhatsApp has confirmed that it will soon allow companies to purchase ads within WhatsApp Status, the platform’s own variation of Stories. [Source: Social Media Today]
The search engine pioneer has introduced a ‘Follow’ feature for Businesses in Google Maps. With this feature, Google Maps has been steadily evolving into a well-rounded social platform rather than just a channel to find locations or get directions. [Source: Logicserve Digital]
LinkedIn announced on Monday it is adding Sponsored Content to the available ad units that can be tracked by Google’s Campaign Manager. [Source: Marketing Land]
Instagram has added a new option to share IGTV content via Stories. In addition to this, Instagram’s also testing out a new option to promote your Instagram Stories. [Source: Social Media Today]
Google is making a change to its AdSense policies that will require every new site to go through a verification process in order to display ads. AdSense publishers who intend to place ads on more than one site will now have to add each individual site to their account. Then each site will have to go through a two-part verification process. [Source: Search Engine Journal]
Pinterest rolled out a new ad format on Thursday, introducing Promoted Carousel ads that allow brands to include up to five images. [Source: Marketing Land]
Facebook has this week announced the expansion of two of its engagement and interaction-prompting tools – ‘Breaking News’ tags for publishers and local news modules in the News Feed, highlighting important community updates. [Source: Social Media Today]
Advertisers that have store visits data displaying in their Google Ads accounts, can now segment that data to look at new versus returning store visitors. [Source: Search Engine Land]
