Weekend Digital Media Round-Up: Google’s New Dynamic Exclusion Lists, Facebook’s Story Scheduling, Pinterest’s New Code of Conduct & more…

By Logicserve News Desk

  • April 16, 2021,

1.Google Announces New Dynamic Exclusion Lists

Google announced the addition of dynamic exclusion lists to help advertisers simplify the management of negative placements. [Source: Search Engine Journal]

2. Facebook Adds Scheduling for Stories, New Ad and Business Discovery Options

Facebook has announced the addition of some new features for its Business Suite management platform, including Stories scheduling for both Facebook and Instagram and more. [Source: Social Media Today]

3. Pinterest Has a New Code of Conduct All Users Have to Follow

Pinterest announces it will soon implement a mandatory code of conduct, called the Creator Code, aimed at maintaining a positive experience for all users. [Source: Search Engine Journal]

4. Google Ads rolling out auto-applied recommendations

Google announced the official launch of auto-applied Google Ads recommendations. This is an opt-in feature, and you can choose from over 17 recommendations to apply automatically.  [Source: Search Engine Land]

5. LinkedIn Launches New Ads Guide to Help Marketers Plan their Campaigns

LinkedIn has launched a handy new overview of its various advertising options, which includes image size info, call-to-action options, technical requirements, and more. [Source: Social Media Today]

6. Google Updates Cumulative Layout Shift Scoring

Google fixed a Core Web Vitals metric in order to make it more fair to certain kinds of sites. [Source: Search Engine Journal]

7. Twitter begins analyzing harmful impacts of its algorithms

Twitter is starting a new initiative, Responsible Machine Learning, to assess any “unintentional harms” caused by its algorithms.  [Source: The Verge]

8. Google Ads Conversion Updates: Global Site Tag to Set First-Party Cookie; GMP to Model Conversions in Europe

Google announced will set a 1st-party cookie through the global site tag & model conversions in Europe for some GMP users. [Source: Search Engine Journal]

9. Facebook May Soon Offer Campaign Budget Optimization Across Platforms, Not Just Ad Sets

Facebook is developing a new system that would enable advertisers to automate optimal ad spend across multiple platforms. [Source: Social Media Today]

10. Google Discover Now Excludes 5 Kinds of Content

Google updated it’s Google Discover policies to add five kinds of content that may be excluded from being recommended.  [Source: Search Engine Journal]

Related Blogs