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Weekend Digital Media Round-Up: Meta’s Tools For Creators, Twitter’s Branded Likes, LinkedIn’s Engagement Tools & More…

Logicserve Digital brings to you a curated round-up of important digital marketing updates this week. For further queries, you can write to us at newsbulletin@logicserve.com

1.Meta Introduces Six New Monetisation Tools For Creators

Meta announces new tools to help creators better connect with their fans, build a business, and prepare for the metaverse using several new features and tools. [Source: Meta Newsroom]

2. Twitter Launching Branded Likes

Twitter has launched Branded Likes – custom Like animations for tweets that brands can create through the ads manager. [Source: Search Engine Land]

3. LinkedIn Adds New Event Engagement Options, Simplified ‘Repost’ Process

LinkedIn has announced new comment and comment reply options on Event pages, and a new ‘Repost’ option. [Source: Social Media Today]

4. Microsoft Launches Cash Back Promotions For Product Ads

Microsoft Ads is now offering Cash Back promotions to drive more sales and conversions for online retailers. [Source: Search Engine Land]

5. Twitter Launches ‘Campaign Planner’ Platform to Assist in Twitter Ad Strategies

Twitter has announced the official launch of its new ‘Campaign Planner’ platform to assist with your Twitter ads strategy. [Source: Social Media Today]

6. iOS 16 Beta 2 Improves SMS Filtering On Messages To iPhone Users

Apple stated that iOS 16 beta 2 “allows developers to classify incoming SMS from unknown numbers into 12 new sub-categories for improved organisation.” [Source: 9 to 5 Mac]

7. Twitter Launches New Shopify Integration to Boost eCommerce Opportunities

Twitter announces a new partnership with Shopify, which will enable Shopify merchants to list their products on their Twitter Professional Profiles. [Source: Social Media Today]

8. Google Chrome 104 Beta Has Just Launched

Google Chrome 104 offers new features, including revamped Privacy Sandbox screen settings, further multi-screen enhancements for desktop, and more. [Source: Android Police]

9. Adobe Plans To Make Photoshop On The Web Free To Everyone

Adobe has started testing a free-to-use version of Photoshop on the web and plans to open the service up to everyone to introduce more users to the app. [Source: The Verge]

10. Twitter Introduces Closed Captions Toggle For Android and iOS

Twitter launched closed captions for videos in a move to make videos more accessible for users. [Source: The Hindu]

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