How leveraging on high intent audience boosted revenue for Axis mutual fund​

How leveraging on high intent audience boosted revenue for Axis mutual fund​

challenges

Axis Mutual Fund, India’s one of the largest growing investment companies, aimed to cost-effectively boost the transactions & business​

The Outcome

Growth in KYC leads by 5%

Transactions rose by 22%​

30%

Not only the transactions but also surpassed the revenue