YouTube Video Views
Astounding Campaign Reach
Engagement rate on Instagram
Growth in direct orders
TV + Digital: MakeMyTrip followed a full funnel strategy and deployed both TV and Digital media to maximize impact in their target geos.
Brandformance via Digital: They worked with Google and LS Digital to plan, buy and measure the interplay of their brand and performance marketing by scaling YouTube for awareness & consideration and app campaigns for acquisition
Target Frequency helped to build high frequencies (7-8) across non metros cities to create an impact
They over-indexed on non-skippable creatives to land their offerings around
Up to 25% discount for first time users in non-metros
No prepayment for existing users in metros
Measurement: Titan Analysis was leveraged to identify the impact of branding only, app campaign only and overlap audience cohorts
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This serves as a public notice to raise awareness regarding the misuse of Logicserve Digital Private Limited’s (LS Digital) identity. It has come to our attention that certain individuals/entities are engaging in fraudulent activities by falsely representing themselves as employees, representatives, or agents of LS Digital. These perpetrators aim to exploit and deceive prospective job seekers by illegitimately offering employment opportunities through various online platforms such as [Telegram, WhatsApp, LinkedIn and other websites]. We understand that they are also reaching out to people via telephone calls, issuing counterfeit offer letters, conducting fake interviews and requesting financial deposits into specific bank accounts. We encourage the public to exercise caution and verify any such communications to ensure authenticity.
Please note that LS Digital never solicits any form of payment from prospective job seekers or candidates seeking employment opportunities and does not authorize any individual to collect money or enter into any monetary arrangements in exchange for job placements within the organization.
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