The Outcome
94%
Higher ROI in October compared to September
271%
Higher Transactions
38.7%
Lower CPT while the campaigns were scaled by 127%
Higher ROI in October compared to September
Higher Transactions
Lower CPT while the campaigns were scaled by 127%
We created category-specific accounts in order to better manage the budget and implement specific strategies.
Using a combination of Search, Display & Shopping campaigns to ensure maximum visibility among consumers during the sale period. Targeted Affinity & In-market audiences in Display Campaigns for pre-sale branding & re-marketed to them in the sale period. Using dynamic re-marketing campaigns to target non-converting users with product specific ads.
Segregating campaigns into brand, product, category, & generic allowed us to understand how a user was searching for products in a specific category.
Segregating top-selling products and targeting them through separate PLA campaigns.
Dynamic Search Ads campaigns with tROAS bid strategy to target broader search queries with higher chance of conversion.
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This serves as a public notice to raise awareness regarding the misuse of Logicserve Digital Private Limited’s (LS Digital) identity. It has come to our attention that certain individuals/entities are engaging in fraudulent activities by falsely representing themselves as employees, representatives, or agents of LS Digital. These perpetrators aim to exploit and deceive prospective job seekers by illegitimately offering employment opportunities through various online platforms such as [Telegram, WhatsApp, LinkedIn and other websites]. We understand that they are also reaching out to people via telephone calls, issuing counterfeit offer letters, conducting fake interviews and requesting financial deposits into specific bank accounts. We encourage the public to exercise caution and verify any such communications to ensure authenticity.
Please note that LS Digital never solicits any form of payment from prospective job seekers or candidates seeking employment opportunities and does not authorize any individual to collect money or enter into any monetary arrangements in exchange for job placements within the organization.
Our human resources/recruitment team exclusively corresponds through email addresses with the domain [LSDIGITAL.COM]. If you receive any communication from any other domain or through a generic email ID ending with Gmail/Yahoo domain regarding a job offer or interview call, exercise vigilance, as it may indicate a potential scam.
In the event that you believe you have fallen victim to recruitment fraud, we urge you to promptly report the incident to law enforcement agencies.