Ushering you into the future of Digital Marketing Operations Management
LS Digital’s DigiVerse is the ultimate solution for streamlining your marketing operations. Our cutting-edge tool offers a comprehensive collection of features and tools to enhance your digital marketing processes and drive business growth.
DigiVerse seamlessly integrates with a variety of platforms, including marketing platforms like GA, Facebook, and DV 360, analytics platforms, ecommerce platforms, marketplaces, internal CDP/LMS/CRM and more. This allows for the collection of end-to-end performance data for all your digital campaigns in one place, making it easy to track and optimize your marketing efforts for maximum impact.
With Multi-Channel; Multi-Platform and Multi-Partner operations, 95% of Marketing professionals are dealing with many business challenges in day-to-day operation.
As a result of these challenges, brands often find it difficult to track the following efficiently-
- Changes in media mix over the past few years.
- KPI values (CPL/CPC) over time
- Comparison of the Performance of product A vs. product B in the digital scenario
- Rise in scale of business units in digital scenarios
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Operational Cost and Time Saving
- Automated daily reports, reducing reporting time for teams
- Track milestones, tasks across teams, partners to reduce overheads
Data Collation and Presentation
- Dashboards with different views for different users
- Connect backend data systems like CRM, Call Centre Data, CDPs for end-to-end user journey tracking
Data Driven Decision Making
- Connect platforms, backends to setup marketing data lake
- Use data for planned vs actuals, performance insights, automated alerts
- Implement AI/ML use cases like media mix planning, predictive analysis, lead scoring
We are Premier Google Partners with Certified Digital Experts
Shopping Ads certified
Display Ads certified
Mobile Ads certified
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