SBI Life Insurance boosts +40% incremental Leads at +15% improved Cost Per Lead.
Solutions
eMarket
The Outcome
+40%
Incremental Leads
~15%
Improved CPL
~60%
Incremental Impressions
Solutions
eMarket
Incremental Leads
Improved CPL
Incremental Impressions
A search campaign was launched by replacing existing Phrase & Exact Match keywords with broad version. Campaign is optimized for Lead conversion action with Target CPA bidding strategy. Same set of Audience & keywords were used for targeting in both campaigns. Impact Duration Considered : 6 Months
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