Advance & granular reporting in Campaign Manager 360 helped increasing assistance leads

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The Outcome

+2.4x

Assisted Conversions

+27%

Cost Per Assisted Conversions

Approach

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HDFC Life promoted life insurance products on programmatic platform and various other publishers via PG and direct deals.
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We used Campaign Manager 360 for centralized creative management, ad serving & attribution.
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We structured CM360 in a way to get data at more granular level.
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This helped us in analyzing assistance leads at audience & inventory type.
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By which we were able to push more budgets onto strategies which were driving better results.

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Please note that LS Digital never solicits any form of payment from prospective job seekers or candidates seeking employment opportunities and does not authorize any individual to collect money or enter into any monetary arrangements in exchange for job placements within the organization.

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Advance & granular reporting in Campaign Manager 360 helped increasing assistance leads

The Outcome

+2.4x

+27%

Approach

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PUBLIC NOTICE