Enabling India’s Leading Industrial Tools Providing Ecommerce Company To Plan Effective Campaign Strategies

Enabling India’s Leading Industrial Tools Providing Ecommerce Company To Plan Effective Campaign Strategies

Solutions

GA4

challenges

  • A well-known B2B marketplace conducted online campaigns to promote their website.
  • However, a lack of user data hindered their ability to determine effective strategies for performance campaigns.

The Outcome

Reconfiguring Tags Structure and improving data accuracy

Enhanced Tracking Structure to get visibility to User Behavior

Understanding User Preferences with Custom Dashboards