Weekend Digital Media Round-Up: Google Updates Policy on Cryptocurrency Ads, WhatsApp updates: Multiple account feature and improved interface, Pinterest Adds New Body Type Matching to Improve the Diversity of its Discovery Tools & More…

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1.Google Updates Policy on Cryptocurrency Ads Google will not allow advertisements for NFT games that promote gambling-related content. This restriction aims to protect users from potentially harmful gaming experiences and…

Continue ReadingWeekend Digital Media Round-Up: Google Updates Policy on Cryptocurrency Ads, WhatsApp updates: Multiple account feature and improved interface, Pinterest Adds New Body Type Matching to Improve the Diversity of its Discovery Tools & More…

Weekend Digital Media Round-Up: Meta Launches New FACET Dataset to Address Cultural Bias in AI Tools, Snapchat Makes New Entry into the World of Generative AI With Its Dreams Feature, Reddit launches AI-powered keyword research tool & More…

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1.Meta Launches New FACET Dataset to Address Cultural Bias in AI Tools Meta launched a new human-labeled dataset of 32k images, which will help to ensure that more types of…

Continue ReadingWeekend Digital Media Round-Up: Meta Launches New FACET Dataset to Address Cultural Bias in AI Tools, Snapchat Makes New Entry into the World of Generative AI With Its Dreams Feature, Reddit launches AI-powered keyword research tool & More…

Media Consolidation Through Programmatic DV360: Streamlining Digital Marketing Efforts

The rapid expansion of the digital ecosystem means consumers are accessing content through various devices, including smartphones, laptops, connected TVs, and tablets. And each of these devices has its own…

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Weekend Digital Media Round-Up: Tumblr changes its web interface taking notes from X, LinkedIn Rolls Out New Features to Enhance Newsletters, Meta’s new AI model can translate up to 100 languages & More….

1.Tumblr changes its web interface taking notes from X The platform has officially rolled out its new layout which seems to be inspired by X (Twitter) by letting select users…

Continue ReadingWeekend Digital Media Round-Up: Tumblr changes its web interface taking notes from X, LinkedIn Rolls Out New Features to Enhance Newsletters, Meta’s new AI model can translate up to 100 languages & More….

Driving Success During the Festive Season: Trends, Challenges, and Strategies for E-Commerce Brands

The festive season is an exciting time for e-commerce sellers, offering immense opportunities to boost sales and grow their businesses. However, understanding the trends driving consumer behaviour, overcoming challenges, and…

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Weekend Digital Media Round-Up: LinkedIn Adds New AI Discovery Tools to Sales Navigator and Recruiter to Highlight Opportunities, WhatsApp’s new feature allows users to send photos in HD quality, Meta Launches New Generative AI Tool to Help Improve the Accuracy of AI Responses & More….

1.LinkedIn Adds New AI Discovery Tools to Sales Navigator and Recruiter to Highlight Opportunities LinkedIn’s adding some more AI-powered tools to help professionals maximize their use of the platform, with…

Continue ReadingWeekend Digital Media Round-Up: LinkedIn Adds New AI Discovery Tools to Sales Navigator and Recruiter to Highlight Opportunities, WhatsApp’s new feature allows users to send photos in HD quality, Meta Launches New Generative AI Tool to Help Improve the Accuracy of AI Responses & More….

Weekend Digital Media Round-Up: X Announces New Brand Safety Measures, in Partnership with Integral Ad Science, Gmail adds its translation feature on phones, WhatsApp introduces screen sharing during video calls & More….

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1.X Announces New Brand Safety Measures, in Partnership with Integral Ad Science X will now offer “premium, vetted inventory”, as confirmed by IAS, which will ensure safe ad placement, in…

Continue ReadingWeekend Digital Media Round-Up: X Announces New Brand Safety Measures, in Partnership with Integral Ad Science, Gmail adds its translation feature on phones, WhatsApp introduces screen sharing during video calls & More….