Team Logicserve, Author at LS Digital

Survey: Indians are slowly moving to mobile apps to watch their favorite TV shows

Post author:Team Logicserve
Post published:January 9, 2019
Post category:Survey
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Capturing top-of-the-mind views from Indian marketers about various aspects of digital marketing, latest trends, best practices, etc.

PPC 2018 in Review: How These Top 5 Trends will Impact Paid Advertisers in 2019

Post author:Team Logicserve
Post published:January 4, 2019
Post category:Pay Per Click
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2018 was a huge year for PPC marketing. Here, in this article, we take a look at how the trends and changes of 2018, shape the way paid search marketers will work in 2019 and beyond.

Survey: Deals and special offers trigger mobile sales for Indians

Post author:Team Logicserve
Post published:January 2, 2019
Post category:Survey
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Capturing top-of-the-mind views from Indian marketers about various aspects of digital marketing, latest trends, best practices, etc.

5 Reasons Why You Should Focus on First-Party Data

Post author:Team Logicserve
Post published:December 28, 2018
Post category:logic
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Today marketers have access to different types of data – first-party data, third-party data, transactional data, online data, offline data, operational data and soon. Each of these types of data…

Survey: Indian marketers think that voice technology is the next big thing. Really?

Post author:Team Logicserve
Post published:December 20, 2018
Post category:Survey
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Capturing top-of-the-mind views from Indian marketers about various aspects of digital marketing, latest trends, best practices, etc.

Understanding Facebook’s news feed algorithm and the way ahead

Post author:Team Logicserve
Post published:April 28, 2017
Post category:Social Media Optimization (SMO)
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More than a billion people from around the world get their daily news and other insight from the platform and also Facebook has been the prime source for the marketers from around the world to get referral traffic

Google to Open its Store Visit Program to More Advertisers

Post author:Team Logicserve
Post published:April 28, 2017
Post category:Pay Per Click (PPC)
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The location extension targeting is a great starting point for all the marketers to reach out to the potential customers through mobile marketing.

F8 Update – Facebook Announces its All New Messenger Tools with Focus on Bots

Post author:Team Logicserve
Post published:April 21, 2017
Post category:NEWS
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Apart from the messaging assistant and the bots, Facebook is also trying to focus on making it easy for the business organization to automate their process and enable them with the ability to automatically reply to the FAQs (frequently asked questions).

4 ways intent-driven personalization can optimize your digital marketing efforts

Post author:Team Logicserve
Post published:April 21, 2017
Post category:NEWS
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Today, in the ever changing and dynamic world of digital marketing one of the key challenges faced by the businesses is to reach out to the targeted customer efficiently. The…

Mapping Customer Journey: What you need to know

Post author:Team Logicserve
Post published:March 24, 2017
Post category:General
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Designing customer mapping journey is an excellent way to understand how the people in your company interact with your customers. The map will highlight every important aspect of the purchasing process to provide excellent insights into the experience flow of the customer.