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Google Adds Generative AI Image Creation to Demand Gen Campaigns, Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer, AI assistant enhances data organization efficiency & More…
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Weekend Digital Media Round-Up: Microsoft Ads introduces faster and easier access to performance data, Google launches new approach to marketing mix modelling, Google allows users to fine-tune Gemini for more precise responses, and more…..
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Weekend Digital Media Round-Up: Microsoft embraces Google’s privacy approach for advertising, Survey reveals vast generational differences in shopping habits, Yes, TV is still the place to be for today’s advertisers, and more…..
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Weekend Digital Media Round-Up: Instagram Experiments with New ‘Friend Map’ Live Location Display, Google Ads Checklist: 5 Ways To Audit & Optimize Your Campaigns To Boost Results, How Are Marketers Incorporating Generative AI?, and more…..
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Weekend Digital Media Round-Up: Meta and Amazon collaborate to bring a new shopping feature to Facebook and Instagram, X Adds New Live Stream Chat Display for Gaming Streamers, Humane officially launches the AI Pin, its OpenAI-powered wearable & More…
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Weekend Digital Media Round-Up: Google Adds Generative AI Image Creation into Search as Part of Ongoing AI Experiments, Google Ads rolls out new tool for centralized access to all first-party data, Meta Announces New Ad Options for Facebook Reels Ahead of the Holiday Push & More…
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Weekend Digital Media Round-Up: Meta rolls out generative AI features for all advertisers, YouTube Expands Access to Monetization, Adds New AI Effect for Shorts, LinkedIn unveils AI-powered tool that can create optimized ads in minutes & More…
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Weekend Digital Media Round-Up: LinkedIn Adds New AI Discovery Tools to Sales Navigator and Recruiter to Highlight Opportunities, WhatsApp’s new feature allows users to send photos in HD quality, Meta Launches New Generative AI Tool to Help Improve the Accuracy of AI Responses & More….
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